Food Hygiene Systems, based in the North East provide Food Hygiene & Food Safety Training and consultancy to the Hospitality Sector. The company offers training on a one-to-one basis along with group training on-premise. They also provide Food Safety Consultancy and conduct Food Safety Inspections primarily for the hospitality sector.
A first time website for the company, Food Hygiene Systems wanted a modern fast loading website to display what the do primarily to the hospitality sector in the North East. With no online footprint to date the company wants to begin ranking in Google for search terms like food safety training and food hygiene courses. This is a competitive space as there are many long establish providers who have had a website for many years.
What We Did
We designed a fast loading website and spent time on search engine optimisation techniques to improve search rankings. The website also offer training courses that can be purchased directly on the website via PayPal or Stripe. The website includes easy content management for the client with an SSL Certificate and is fully GDPR compliant.
What We Achieved
Food Hygiene Systems now has an attractive, responsive website allowing clients to purchase training online. As this is a brand new site, the next step is to commence a Google AdWords campaign to boost search engine rankings in the short term, while building on the organic search engine results. (SERPS) This will also incorporate the setting up and management of the social presence for the company particularly on LinkedIn as it is a business to business operation.