Online Shop For Polytunnels Direct

The Challenge

Polytunnels Direct sells a vast range of polytunnels and associated products including supplying kits and offering an installation service. Due to the amount of products and variations including several length and width options, we had to first establish with the client what options applied to each product items. The complexity grew as there were many crossover variations along with different payment options. In addition to designing the shopping cart facility we also implemented different shipping methods and several payment options to all for a better user experience for visitors to the Polytunnel Direct's website. We were required to develop a functional and user friendly shopping experience along with a Facebook Marketing and ongoing Google AdWords Management.

What We Did

We developed the website layout taking account of how users would like to navigate the site. We incorporated WooCommerce to enable the product variations, shipping methods along with Stripe & PayPal payment options. The company website now offers a full range of polytunnel products allowing customers to buy efficiently on the website. As well as website design we also manage Google AdWords advertising for the company including re marketing search adverts to enhance and boost the company's online search appeal.

What We Achieved

Polytunnels Direct have substantially increased sales through its eCommerce website. New product lines are being added to the website and the website is constantly growing. The Google AdWords campaign has substantially increased sales for the company and continues to grow.